Question 1 of 4
The price a customer sees on the page, before any discount.
Use the normal price of one item. If you are running a sale, type the normal price — you can add the discount afterwards.
Fee estimate: Shopify Payments online card rate 2.9% + fixed fee per transaction, published 11 Jun 2026. You can replace it with your own rate in the full check.
Fees, discounts, refunds, ROAS and your conversion rate — the full ledger, on one page.